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Betts & Burton
Car Finance · CRM

CRM and marketing ops for car finance.

We build the car finance plumbing that lifts conversion and repeat business. Fast routing, compliant follow-up for incomplete applications, and a CRM that supports timely, compliant contact.

The pattern

Where this usually goes wrong.

Incomplete applications go cold, follow-up is inconsistent, and there is no programme to bring past customers back for their next deal. You acquire expensively then let value walk away.

Outcomes

What changes when we work together.

  • Incomplete applications followed up fast
  • Compliant nurture that recovers drop-offs
  • A programme to win repeat business
  • A CRM that supports timely, compliant contact
How we work

The approach, in plain terms.

Step 01

Process mapping

We map how applications and customers flow, then find where they stall or go cold.

Step 02

CRM and routing setup

Routing, triggers for incomplete applications, and the fields needed for compliant contact and reporting.

Step 03

Compliant follow-up

Sequences to recover incomplete applications and win repeat business, built within FCA rules.

Step 04

Handover

Documentation and training so your team owns and runs the programme.

FAQs

Common questions we get.

Yes. Compliant, timely follow-up on drop-offs is one of the highest-return fixes in car finance.
Yes. We build within FCA conduct and fair-value rules, with compliance involved from the start.
HubSpot and Salesforce are standard, or we integrate with your application platform where that fits better.
Let’s talk

Need crm & email support in Car Finance? Let’s talk.