E-commerce · SEO
SEO for e-commerce and DTC.
We build DTC SEO that ranks category, product and content pages for the searches that drive sales. Technical foundations, a scalable content approach, and authority that lowers reliance on paid.
The pattern
Where this usually goes wrong.
You depend on paid for every sale, and organic brings only brand traffic. Category and product pages are thin, the site has technical issues, and you miss the high-intent searches that convert.
Outcomes
What changes when we work together.
- Rankings for category and product searches
- Content that captures high-intent buyers
- Technical foundations fixed so pages can rank
- Organic revenue that lowers blended acquisition cost
How we work
The approach, in plain terms.
Step 01
Technical audit
We fix crawl, speed, indexation and structure issues common to large e-commerce sites.
Step 02
Category and product strategy
Optimised category and product pages built to rank for high-intent commercial searches.
Step 03
Content for intent
Buying guides and content that capture demand higher in the funnel and feed product pages.
Step 04
Authority building
Digital PR and links that move rankings for your priority category terms.
What we’ll bring
Services usually in scope.
FAQs
Common questions we get.
Over time, yes. Ranking category and product pages builds an organic floor that lowers blended acquisition cost.
Yes. Large catalogues need scalable technical and template work, which is core to e-commerce SEO.
Three to six months for commercial wins, compounding from there.