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Betts & Burton
Reporting · Leeds

Reporting & Analytics in Leeds

Know what is driving pipeline, where the waste is, and what to do next. Leeds is Yorkshire’s commercial hub, home to major financial services, legal, and digital sectors. We work with Leeds-based clients in person and remote.

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The problem

Why this work matters in Leeds.

GA4 says one thing. HubSpot says another. Sales says none of those leads were any good. The monthly board pack takes three days to assemble and still does not answer the only question that matters: what is driving pipeline, and what is it costing you?

Why Leeds

What makes Leeds different.

Major UK financial services centre outside London

Strong legal and professional services cluster

Growing digital and SaaS scene with serious VC presence

Strong Leeds activity across financial services, legal, and digital, which are areas we have deep experience in.

What you get.

  • A single source of truth for marketing performance
  • Attribution your CFO can follow
  • Faster, calmer monthly reporting
  • Decisions based on pipeline, not vanity metrics

What we deliver.

  • Tracking and attribution audit
  • Dashboards in GA4, HubSpot and Looker Studio
  • Quarterly board-ready reporting pack
  • Custom event and conversion tracking setup
Nearby

Reporting & Analytics near Leeds

Reporting & Analytics in Manchester

Reporting support for North West teams.

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Websites, Landing Pages & SEO in Leeds

Design, build and sharpen the pages buyers actually land on.

CRM & Email Support in Leeds

Helpful when routing, CRM setup or email follow-up is slowing everything else down.

B2B SEO in Leeds

Organic search that produces pipeline, not vanity rankings.

FAQ

Reporting & Analytics in Leeds, answered.

Yes. We work with Leeds and wider Yorkshire teams on reporting & analytics. In-person in central Leeds; remote across Yorkshire.
Strong Leeds activity across financial services, legal, and digital, which are areas we have deep experience in.
For most B2B clients we run a position-based model with a self-reported source override at lead capture. No model is perfect, but our goal is to build one your CFO actually trusts.
GA4 for site analytics, HubSpot or Salesforce as the source of truth for pipeline, Looker Studio for the reporting layer. We rarely recommend buying a separate attribution tool.
A tracking audit takes 2–3 weeks. A full dashboard and attribution build is usually 6–8 weeks, including stakeholder definitions and sign-off.
Yes. We document everything, walk through it live and leave you with a playbook so anyone in the team can run the monthly review without us.
Let’s talk

Need reporting & analytics in Leeds?

Book a 30-minute discovery call. In-person in central Leeds; remote across Yorkshire.

Book a discovery call