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Betts & Burton
Support · London

CRM & Email Support in London

Helpful when routing, CRM setup or email follow-up is slowing everything else down. Senior marketing consultancy based in London. We work with B2B and B2C teams across the capital (including SaaS, fintech, professional services, DTC, and consumer fintech) in person or remote.

The problem

Why this work matters in London.

Sometimes the paid work is fine and the website is fine, but the handoff is a mess. Leads sit unanswered, lifecycle emails are half-built, and the CRM is doing more harm than help. That is when we tidy the plumbing and get you moving again.

Why London

What makes London different.

Highest concentration of B2B SaaS, fintech and professional services in the UK

Strong VC-backed pipeline of scaling brands needing senior marketing support

Easy access for in-person workshops and discovery sessions

Most of our clients are headquartered in London (Shoreditch, Soho, Mayfair, Canary Wharf, and the City). Quarterly in-person workshops are standard, and monthly reviews are usually in person.

What you get.

  • Cleaner lead routing and follow-up
  • A CRM your team trusts
  • Email sequences that do a clear job
  • Reporting that matches what sales sees

What we deliver.

  • CRM integration and cleanup
  • Lead routing, lifecycle and handoff fixes
  • Email nurture and re-engagement setup
  • Shared definitions for stages, sources and ownership
FAQ

CRM & Email Support in London, answered.

Yes. We work with London and wider Greater London teams on crm & email support. In-person across central London; remote across UK.
Most of our clients are headquartered in London (Shoreditch, Soho, Mayfair, Canary Wharf, and the City). Quarterly in-person workshops are standard, and monthly reviews are usually in person.
HubSpot and Salesforce most often. Also Pipedrive, Close and Customer.io for email. We focus on the workflow, not the platform.
Only if it is the cheapest path to the result. Most of the time the existing CRM is fine, and it is the setup, routing, and ownership that need fixing.
A diagnostic and quick-wins programme runs 4–6 weeks. A full integration and lifecycle rebuild 10–16 weeks depending on stack complexity.
We brief and edit. Most clients have an internal writer or we introduce trusted B2B copywriters. The strategy, sequences and timing are ours.
Let’s talk

Need crm & email support in London?

Book a 30-minute discovery call. In-person across central London; remote across UK.